Iti Mehrotra has 10 years of experience driving acquisitions and marketing strategy in the digital domain. A self-starter with strong business and marketing acumen, she has led teams and delivered end-to-end digital transformation initiatives by combining marketing with process re-engineering. In her current role, Iti is setting up the Marketing Function at 5paisa Capital Ltd., bringing a holistic approach to growth, customer acquisition, and digital-led operating models across financial services.
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