Apoorv Durga, Ph.d.

Founder, AltView Advisory

Technology, Digital Transformation

Apoorv Durga, Ph.d.


I hold various significant roles in the industry: Founder, AltView Advisory Research Director, Real Story Group Advisor, rpa2ai Strategic Advisor, Deep Analysis Consultant, MarTech Alliance With two decades of diverse experience in consulting, research, operations, and technology, I specialize in implementing and advising on Enterprise Software solutions, including: Marketing Technologies: CDPs, Journey Orchestration, Web Content Management, Omnichannel Delivery, Digital Asset Management, Campaigns, Social Media Analytics, CRM. Digital Workplace Technologies: Intranets, ECM, Cloud File Sharing, Portals, Document Management, Social Collaboration. As a Research Director at Real Story Group, I've guided extensive research on topics like ECM, Cloud File Sharing, Portals, Mobile Tech, WCM, CDP, and CRM. My work involves authoring technology and vendor evaluation reports and assisting complex organizations with strategic tech recommendations. A speaker at industry events, published author, and PhD researcher in leveraging social media for competitive advantage through machine learning techniques.

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