Pooja Baid

Chief Marketing Officer, Philips Domestic Appliances India Limited

Branding and Advertising, E-Commerce
Design Thinking, Design Thinking

Pooja Baid


Pooja boasts over 15 years in diverse industries, showcasing a fervor for tackling challenges head-on. Presently at Versuni, she directs Business & Marketing, crafting a visionary roadmap for exponential growth in a competitive market. At Coke, she pioneered a transformative marketing function, shifting focus to consumer experiences, restructuring teams in South West Asia, and setting industry benchmarks.

Her tenure at Philips saw her driving market leadership and profitability, pioneering E-commerce strategies for exceptional RoAS. Pooja's extensive involvement with ITC spans brand, strategy, and sales. In 2012, she launched and divested India’s inaugural food delivery e-commerce portal, now dedicated to mentoring D2C startups, leveraging insights from her journey.

Recognized among India’s 100 Most Influential CMOs and in Pitch's 40 Under 40, her commitment to innovation and impactful leadership defines her professional trajectory.

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